My projects
Meine Spielzeugkiste
Driven by the idea to make all children toys available to rent, I co-founded Meine Spielzeugkiste in 2012 and served as the CEO of the company for 7 years.
We convinced almost all toy brands to cooperate with us, built a team of 50 employees, raised 5M venture capital and acquired 25.000 subscribers.
Not enough though. The business model was not able to gain massive traction and was sold to a German online retailer in 2019.
I look back at an exciting, valuable and unique time which I owe most of my entrepreneurial experiences.
Wunder Studios
As an investor and advisor to the Berlin based Influencer Marketing agency for kids Wunder Studios, I support the awesome team in setting up partnerships with large brands and developing the company strategy.
Wunder Studios is the biggest marketing agency targeting kids, families and moms in Germany. The company created entertaining online video formats kids and teens love like Pandido TV or TipTapTube and counts brands like Mattel, Dr. Oetker and Google to its clients.